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In an interview with Link to Leaders, Andreia Jotta, Business Development Director at Yunit Consulting, analyses the changes in company expectations within the consulting market. She highlights that in an increasingly technological sector where solutions seem similar, true differentiation lies in the ability to transform specialised knowledge into measurable results and a practical impact on clients' businesses.
14 October 2026
Based on the "Consulting Market" study, Andreia Jotta reflects on the differentiating factors in the sector, the relevance of Artificial Intelligence as a basic infrastructure, and the importance of creating long-term strategic partnerships that anticipate the challenges of the Portuguese business landscape.
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